About Trendify Group
Trendify Group is a technology-driven set of businesses focused on e-commerce, AI, and partner-based logistics. It operates under Jumbo Investment Company and includes Trendify Kenya and senior affiliate Trendify Global (NYSE: TDFY).
Jumbo Investment Company — Parent
Jumbo Investment Company is the holding firm that oversees a portfolio of operating companies and affiliates — including the Trendify Group. Jumbo provides governance, capital allocation and strategic oversight to its subsidiaries.
Executives
Rose Ngugi
Chairlady — Jumbo Investment Company
Provides corporate leadership and governance for Jumbo’s portfolio, setting strategic direction and ensuring strong oversight across subsidiaries.
Background: Experienced board executive with expertise in corporate governance and strategic investments.
George Njuguna
Head of Partnerships — Jumbo Investment Company
Leads strategic alliances and partnership development between Jumbo and its affiliate ventures, fostering growth opportunities and investor relations.
Background: Partnerships and business development specialist, focused on scaling cross-border collaborations.
Trendify Global (NYSE: TDFY) — Senior Affiliate
Trendify Global is Trendify Group’s international logistics and trading affiliate. Headquartered in New York (affiliate operations), it focuses on partner-based shipping, global freight consolidation, and enterprise logistics solutions.
Executive Team
Srikar Katr
Chief Executive Officer (CEO)
Drives international strategy and partnerships for Trendify Global, focusing on scalable logistics networks and cross-border trade facilitation.
Mathew Antony
Director of Logistics
Coordinates partner carriers and global freight lanes to ensure efficient consolidation and shipment throughput.
Kelly Johnson
Operations Manager
Oversees operational performance with partner networks, compliance, and route optimization.
Andrea Pauls
Customer Relations Manager
Leads enterprise client relationships and large-account communications, ensuring service SLAs and escalation processes.
Trendify Kenya — Flagship Hub
Trendify Kenya is the regional technology and marketplace hub powering the group’s East African operations. It focuses on product-market fit for the region, AI tooling, and running a free marketplace for local vendors.
Trendify Kenya Team
Njuguna Ngugi
Founder & CEO
The founder and strategic lead for Trendify Kenya, focused on growth and product direction.
Background: Born in Kiambu, studied Public Administration and Management at Moi University.
Fun Fact: Avid chess player. Hobby: Hiking in the Aberdare ranges.
Tom
Chief Technology Officer (CTO)
Leads the engineering organization and product architecture for Trendify’s platforms.
Background: Computer Engineering graduate from the University of Nairobi.
Fun Fact: Retro video game enthusiast. Hobby: DIY gadgets.
Ritah
Chief Operating Officer (COO)
Operates vendor relations and day-to-day marketplace operations to ensure smooth fulfillment and onboarding.
Background: Public Relations expert from the Technical University.
Fun Fact: Master of traditional Kenyan cuisine. Hobby: Hosting community events.
Brian
Customer Support Lead
Head of customer support — primary contact for vendors and shoppers.
Background: Public Relations graduate from the University of Nairobi.
Fun Fact: Karaoke enthusiast. Hobby: Weekend football.
Grace
E-commerce Director
Oversees merchant success, category growth, and marketplace KPIs.
Background: Computer Science degree from Kenyatta University; diploma in HR Management.
Fun Fact: Skilled salsa dancer. Hobby: Exploring coffee blends.
Brian Korir
Business Analyst & Supply Chain Manager
Drives data-informed decisions and optimizes the supply chain for merchant partners.
Background: Commerce degree focused on Supply Chain Management from Egerton University.
Fun Fact: Solves a Rubik’s cube in under 3 minutes. Hobby: Gardening exotic plants.
Vision & Mission
Vision: To be Africa’s most innovative tech ecosystem — connecting commerce, logistics, and intelligence globally.
Mission: To empower entrepreneurs and enterprises with smart, scalable, and connected tools that simplify business and logistics.